top of page
Untitled design (1).jpg

Conscious Collaborations

Story-led partnerships that feel human, calm, and real.

Untitled design (3).png

We’re Jen, Phil & Sofia

a family choosing to live, work, learn, and travel in ways that genuinely support who we are.

Over time, we’ve learned that wellbeing doesn’t come from forcing life into tidy routines
or idealised versions of success.

It comes from paying attention —
to what steadies us, what drains us,
and what helps each of us feel more ourselves.

Everything we create grows from that lived experience.

We don’t create to impress.
We create to reflect real life —

honestly, thoughtfully, and without performance.

Title Page (1).png

What We’re Creating Now

We’re currently exploring different parts of the UK — and, when it feels right, further afield —
as we look for a home base that genuinely supports us as a family.

Because each of us experiences the world differently, we’ve chosen to move slowly
and stay responsive rather than rushed.

That means seeing how:

  • environments affect how we feel

  • routines can support us — or drain us

  • pressure and pace affect how we connect and cope

  • the quiet “shoulds” can add strain

This is unfolding into a slow family travel and wellbeing series —
sharing what nervous-system-aware living looks like in real life.

Nothing is staged.
Nothing is rushed.
Everything is lived first, shared second.

A NOTE FROM JEN (5).png

We tend to suit brands who want their work to feel calm and honest — not pushy.

The kind of brands who are happy for things to be shown as they really are: real family life, real use, real moments.

We’re most drawn to outdoor, travel, and wellbeing partnerships — because they genuinely support our family day-to-day.

Your product, place, or service becomes part of a real family context —
not a campaign, but a lived story.

A NOTE FROM JEN (5).png

With over a decade in marketing and another in wellness, we understand both sides — brand needs and real life.

What we create is calm, honest, and grounded.

 

It’s:

  • real-life storytelling (not scripted)

  • natural visuals (not overly polished)

  • shared with care — not urgency

  • shaped by lived experience, not trends
     

Our content often feels like an exhale.
 

Partners receive more than deliverables — they receive work that feels true, looks like real life, and is made to be remembered rather than rushed past.

✧ We Tend to Work Well With Those Who

For a partnership to feel good for everyone, it usually looks like this:

care about nature, wellbeing, and lived experience
​value honesty over hype

are comfortable with real family life (not polished perfection)

value timelines, without rushing the work

The kind of brands who are comfortable with things being shown as they really are — real family life, real use, real moments.

How Our Collaborations Feel

 

We work slowly and deliberately.

Each collaboration is shaped through:

real experience

honest reflection

visual storytelling that feels lived, not posed

The aim isn’t to persuade.
It’s to help people feel what your brand stands for.

Conscious Collaborations by Conscious Detox Living™

A NOTE FROM JEN (5).png

Depending on alignment, collaborations may include:

  • short-form video and Reels
     

  • long-form, intentional family-travel storytelling
     

  • lifestyle and nature photography
     

  • UGC-style product stories
     

  • blog features and reflections
     

  • seasonal or longer-term partnerships
     

​Content can be shared across Instagram, blog, and YouTube (with options for whitelisting/usage by agreement).

A NOTE FROM JEN (5).png

We create with care and clarity.

Our approach is:

  • trauma-aware
     

  • grounded in real life
     

  • paced thoughtfully
     

  • collaborative and respectful
     

We value honesty, clear communication,

and work that can breathe.

Untitled design (16).png

In recent years, we made deliberate life changes — including home-educating our daughter, selling our home, and stepping away from a business —

to build a life that supports us more fully.

Those decisions weren’t impulsive.

They unfolded over time, in response to what life was asking of us.

Everything we create comes back to one simple truth:
life works better when it’s lived in a way that genuinely fits.

A Note on Our Story

If this feels aligned, we’re open to a conversation.

No rush.
No pressure.
Just a shared sense of fit.

Title Page.png

View the 2026 Media Kit

If you’d like the practical details — example deliverables and rates — you can explore our media kit.

bottom of page